{"id":3109,"date":"2012-09-21T13:09:23","date_gmt":"2012-09-21T13:09:23","guid":{"rendered":"https:\/\/chemarts.aalto.fi\/?p=3109"},"modified":"2015-05-10T15:35:39","modified_gmt":"2015-05-10T15:35:39","slug":"design-meets-cellulose-project-turns-finnish-wood-into-champagne","status":"publish","type":"post","link":"https:\/\/chemarts.aalto.fi\/index.php\/news\/design-meets-cellulose-project-turns-finnish-wood-into-champagne\/","title":{"rendered":"Design Meets Cellulose project turns Finnish wood into champagne"},"content":{"rendered":"<p>The project represented summer employment for three School of Chemical Technology and three School of Arts, Design and Architecture students. They spent the summer visualising what kind of innovations could result from combining cellulose and design in the future.<\/p>\n<p>The ideas were bold and creative.<\/p>\n<h3><strong>\u2019Luxury Cellulose Finland\u2019<\/strong><\/h3>\n<p>The students brainstormed a concrete brand for Finnish cellulose \u2013 Luxury Cellulose Finland (LCF). This is a future vision for the global marketing of Finnish cellulose.<\/p>\n<p>\u2019The paper and cellulose industry mainly produces faceless bulk products. However, a package of copy paper could include mention that the paper came from a forest in Kajaani, which would give it a certain sense of national romanticism\u2019, outlines <strong>Andreas Lindberg<\/strong>, who took part in the project and recently graduated with a master&#8217;s degree in paper technology.<\/p>\n<p>\u2019We should be able to brand the Finnish forest industry, because it has been left behind by the competition. The project involved brainstorming how the image could be polished and how resources should be allocated\u2019, states Project Co-ordinator <strong>Jaakko Paloheimo<\/strong> from the Department of Forest Products Technology.<\/p>\n<h3><strong>Reinventing old clothes with a 3D printer<\/strong><\/h3>\n<p>The topic of recycling wood-based products was also considered during the project, and led to an idea related to 3D printing \u2013 the Fiberizer.<\/p>\n<p>\u2019This vision involved a device that grinds wood-based fibre into mass and then 3D prints a new object from it. For example, instead of sending old clothing to the landfill, new clothes or even furniture could be printed from them\u2019, says Lindberg.<\/p>\n<h3><strong>Bringing the worlds of engineer and\u00a0designer together<\/strong><\/h3>\n<p>A central theme of the Design Meets Cellulose project was to consider what co-operation between the School of Chemical Technology and the School of Arts, Design and Architecture could be like in 2020. The students produced a presentation entitled CHEMARTS 2020, which illustrated ideas about how the schools could combine their strengths and, for example, the kind of joint courses they could potentially offer.<\/p>\n<p>According to Jaakko Paloheimo,\u00a0designers and engineers already have a lot of common themes in their studies.<\/p>\n<p>\u2019For example, both engineers and\u00a0designers deal with fibre, ecology and product lifecycle. We wanted this project to mark the beginning of long-term co-operation between the two schools\u2019, explains Paloheimo.<\/p>\n<p>Andreas Lindberg says that during the summer he noticed how differently engineers and designers work and think. Bringing these two worlds together released creativity.<\/p>\n<p>\u2019I noticed that I have a very deeply rooted engineer-oriented view of the world, but it\u2019s important to break free of my overspecialised working methods.\u2019<\/p>\n<p><em>The Design Meets Cellulose summer work project employed students of forest product technology, textile design and industrial design:<\/em> <em>Marjaana Tanttu, Teresa Heini\u00f6, Marianne Huotari, Kristiina Kellokoski, Andreas Lindberg and Kaushik Sriraman.<\/em> <em>Professors Pirjo K\u00e4\u00e4ri\u00e4inen and Tapani Vuorinen were responsible for the project, while<\/em> <em>Jaakko Paloheimo served as project co-ordinator.<\/em><\/p>\n<p><strong>Further iformation<\/strong><\/p>\n<p>Jaakko Paloheimo<br \/>\n<a class=\"mgd_spmspn\" href=\"mailto:jaakko.paloheimo@aalto.fi\">jaakko.paloheimo@aalto.fi<\/a><br \/>\n+358 (0)50 344 2386<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The project represented summer employment for three School of Chemical Technology and three School of Arts, Design and Architecture students. <\/p>\n<p>The ideas were bold and creative.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[50],"tags":[],"_links":{"self":[{"href":"https:\/\/chemarts.aalto.fi\/index.php\/wp-json\/wp\/v2\/posts\/3109"}],"collection":[{"href":"https:\/\/chemarts.aalto.fi\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/chemarts.aalto.fi\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/chemarts.aalto.fi\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/chemarts.aalto.fi\/index.php\/wp-json\/wp\/v2\/comments?post=3109"}],"version-history":[{"count":3,"href":"https:\/\/chemarts.aalto.fi\/index.php\/wp-json\/wp\/v2\/posts\/3109\/revisions"}],"predecessor-version":[{"id":3133,"href":"https:\/\/chemarts.aalto.fi\/index.php\/wp-json\/wp\/v2\/posts\/3109\/revisions\/3133"}],"wp:attachment":[{"href":"https:\/\/chemarts.aalto.fi\/index.php\/wp-json\/wp\/v2\/media?parent=3109"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/chemarts.aalto.fi\/index.php\/wp-json\/wp\/v2\/categories?post=3109"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/chemarts.aalto.fi\/index.php\/wp-json\/wp\/v2\/tags?post=3109"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}